Why Video Marketing Is So Powerful For Your Business?
Approximately 5 billion YouTube videos are being watched on a daily basis. And, People love videos! Whether it’s a short clip about funny cats or an advertisement for a new tech product, these videos are being watched and shared all over the world. Thus, as a business owner, you may be wondering how this pertains to you.
However, in this digital world, we live in, video marketing is quickly becoming the new way that businesses are communicating with their customers and promoting their products. Also, with a large number of marketers urging the use of this advertising tactic, it’s probably about time that we take a look at why video marketing is so powerful. Therefore, we provide you the best video production Chicago marketing services that help your business growth. Following are some reasons why our video marketing is best as compared to others.
Video production is the Most Effective Forms of Marketing
Exchangeable rates see an incredible boost when video marketing is used correctly. Our team of professional Post a video on a landing page which increase conversion by more than 80%. All in all, businesses that use video have been known to grow their annual revenue much faster than those who don’t use it.
Moreover, with over 55% of people watching at least one marketing video every day, it has the potential to provide a higher ROI than other forms of advertising. Besides, EMarketer recently did a study showing that people over the age of 18 spend more time every day watching digital videos than they spend on social networks or listening to digital radio.
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How We Incorporate Videos into your Marketing Strategy
We all know YouTube currently has over 1.3 billion users, so it is vital to any company’s success to dive into that market and include video as a major part of their marketing plan. We create videos, then posted and shared to the places where they will be most effective so that your business grow faster. Following are our some platform where we generally post your video to get more rush on your site.
WEBSITE
Well, the first place to add them is on your business website and landing pages. And, People seem to be reading less and less, so we post videos that tend to catch more attention than written content. Also, we provide an overview of your page’s information in a brief clip can keep visitors on your site longer and point them to where they should go next.
Moreover, just about every business should have a video on their homepage, which then refers customers to other pages on the site. We share videos on the other pages which share things like customer reviews and key information about your products.
BLOG
Next, although your blog is likely part of your website, yet it deserves its own spot on this list for multiple reasons. Whether written content may not be as popular as video, it is far from dead. But, a major part of any SEO or marketing strategy includes the use of keywords and phrases in blog content. With, incorporating video marketing into your blogging efforts, you can convert these previously shared blog posts in the form of video clips. And, you can either share a simple video of someone speaking about all the same content for that specific article or find a way to make it more engaging. However, no matter what you decide, our teams of expert video production post the video at the top of the blog article, giving the customer a choice to either read or watch.
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SOCIAL MEDIA
Further, there’s no denying that social media marketing is huge right now and will be for years to come, which makes it another integral place to share the video. Also, we create video clips and shared to platforms like Facebook, Instagram, and Twitter as a means to boost engagement and build your social following.
More significantly, we start a video marketing strategy by researching your customer’s preferences and your competitors. Also, our expert determines the type and format that will be most effective and evaluate how to structure your video strategy to achieve overall business objectives.
For instance, we use video as a resource to:
- Generate brand awareness
- Grow your audience
- Explain your products and business
- Develop your brand personality
Also, we produce videos that have specific objectives that align with your overall goals.
Summing Up
In today’s digital era, video marketing is indispensable for businesses seeking to engage and convert audiences effectively. With billions of daily views and proven revenue-boosting capabilities, it’s a cornerstone of modern marketing strategies. At K3 Video Production, we strategically integrate video into our clients’ plans, driving tangible results tailored to their specific objectives. Choose K3 to unlock the full potential of video marketing and propel your business forward in today’s dynamic landscape.
Frequently Asked Questions
Why is video marketing powerful for businesses?
Video marketing captivates audiences and effectively conveys messages, with billions of daily views online. It boosts conversion rates significantly, with videos on landing pages increasing conversions by over 80%. Businesses that utilize video grow revenue faster, as people spend more time watching videos than on social networks or digital radio.
How does K3 Video Production integrate videos into marketing strategies?
At K3video Production, we strategically incorporate videos into marketing plans to maximize impact. We create engaging videos for websites, blogs, and social media, tailored to achieve specific business objectives such as brand awareness, audience growth, and product explanation. Our approach begins with thorough research into customer preferences, ensuring videos resonate effectively and drive results.
